Tanner, a successful entrepreneur, creative thinker, and visionary businessman, combines his passion for luxury sales with innovative marketing techniques, expertise in branding, and an innate eye for aesthetics and design. As a Manhattan native with a charismatic persona and lifelong passion for architecture and art, Tanner is naturally suited to guide buyers, sellers, and renters through the complex world of New York real estate. Tanner also carries a Certified Negotiation Expert (CNE) designation, a title which only 1% of agents in the nation hold.
Tanner’s diverse business background includes extensive experience conceptualizing, developing, and marketing one-of-a-kind products and services for exclusive clientele. Prior to joining the real estate industry, his broad background in the luxury market included developing multiple trend-setting businesses. As the founder and president of Puptopia®, a specialized pet care business that catered to demanding New York City clientele, he conceptualized and launched an innovative high-end product, achieving steady sales growth and widespread media coverage before selling the company at a profit. Tanner also co-founded and curated Currency of Color®, a wearable art line that drew considerable attention from the fashion world and was featured by leading contemporary art show Gen Art at Art Basel. In each of these roles, Tanner developed considerable expertise in customer service and sales, as well as poise and comfort handling discriminating clientele and diverse personalities. These skills served him well; in his first year in the real estate business, Tanner brought on two luxury rental buildings in their entirety. His connections in the developer sphere have also resulted in impressive opportunities for branding, marketing, and leasing new developments.
Tanner’s sense of style and taste, combined with his considerable research skills and nonstop work ethic, are invaluable to clients in the real estate world, while his network of close friends and contacts in the restaurant, entertainment, and financial sectors, both domestically and abroad, ensure his listings always achieve the widest possible exposure.
A longtime resident of the Upper East Side, Tanner enjoys jogging along the East River, admiring the townhouses between Park and Fifth Avenue, and exploring the action downtown. A music and cinema aficionado who also enjoys playing basketball and tennis, Tanner was raised and has lived most of his life in Manhattan, but formerly lived in Miami, where he holds a Florida real estate salesperson’s license.
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